iMocha’s highly customizable skills test can quickly assess individuals based on their knowledge of core Display Ads concepts and can be used by TA and L&D professionals for pre-screening candidates and evaluating employees across their display ads expertise.
Display Ads help marketers to promote the brands’ products or services to the targeted audience using visual elements such as images, videos, or other interactive media.
Why use iMocha’s Display Ads Skills Test?
Talent professionals and L&D managers can use this test to evaluate their team’s expertise in setting up, monitoring, and optimizing display ad campaigns.
The test is ideal for screening individuals and evaluating teams for their knowledge of Google Ad concepts, ad formats, performance analysis, and more. This enables you to identify the top talent and build a highly skilled and specialized marketing team. It helps ensure an unbiased evaluation while reducing hiring time by 45% and streamlining your L&D efforts.
This test evaluates individuals based on numerous factors, including:
Using this test, hiring and L&D managers can efficiently improve their talent acquisition and development initiatives by filtering individuals based on their knowledge and expertise in marketing.