This high-quality, customizable test allows recruiters and L&D managers to assess skills like A/B testing, lead generation, content optimization, analysis, etc. Leverage it to make data-driven hiring and upskilling talent decisions.
It is the process of planning, executing, and measuring various marketing initiatives (campaigns) that are created to gain the attention of potential customers. The aim is to maximize marketing investments' return on investment (ROI) and increase customer lifetime value (CLV).
Why use iMocha's Campaign Management skills test?
Whether you plan to hire or upskill entry-level or senior-level talent, this test enables you to determine the most qualified individuals for a particular role. In fact, with its AI-powered reporting capabilities, you can easily measure individuals' performance and make real-time decisions to improve your hiring and upskilling process.
This test helps you assess the following capabilities:
This test also comes with an AI-enabled advanced proctoring feature that flags suspicious activity to avoid any kind of cheating during the assessment.