brac-bank-case-study-how-to-hire-at-scale-using-remote-assessments

BRAC Bank assessed 33,600 candidates within 2 days by using iMocha’s Microsite

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Brewing together with iMocha
No. of skills targeted
20+
Candidates evaluated
36,600
Candidates shortlisted
600
Turn-around-time
2 days
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BRAC Bank at a glance

BRAC Bank started its journey on 4th July, 2001 as a private commercial bank focused on Small and Medium Enterprises (SMEs). In just a decade, the Bank has become one of the most preferred banks in Bangladesh, keeping its core focus in SME. Today BRAC Bank holds a dynamic network of 187 branches, 471 ATMs & CDMs, 457 SME Unit Offices and 594 Agent Banking Outlets across the country. The stakeholders of the bank are BRAC, the largest non-government organization in the world and International Finance Corporation, the private sector arm of The World Bank.

Headquarters: Dhaka, Bangladesh

Global Presence: 1 location

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Employees:

7,625employees

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Established:

2001

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Industry:

Banking

iMocha products used:

Microsite

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AI-enabled Proctoring

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the challenges
BRAC bank wanted to expand its team and conduct a hiring drive pan Bangladesh. They wanted to hire around 600 candidates for various job roles spreading across 17 divisions.
The challenge
  • Current recruitment process was not apt for hiring at scale
  • Remote assessments pan Bangladesh were difficult due to logistical and administrative hassles

The former recruitment process was manual and not suitable for hiring at scale. The BRAC bank team wanted to switch to an automated process with deep insights into the skills proficiency.

BRAC bank interacted with iMocha’s team and were impressed with how we help organizations hire at scale using a customized microsite model. iMocha implemented the Microsite structure in two ways:

  1. Mapping our existing skills library with the job-role requirement
  1. Creating customized assessments where required

  • During one of the weekly calls with Capgemini, our customer success team dived into their University Hiring strategy.
  • During one of the weekly calls with Capgemini, our customer success team dived into their University Hiring strategy.
  • During one of the weekly calls with Capgemini, our customer success team dived into their University Hiring strategy.
  • During one of the weekly calls with Capgemini, our customer success team dived into their University Hiring strategy.

Step by step explanation of the workflow:

  • They did not have a large recruitment team that could reach out to these universities across the USA to participate in career fairs and interact with the students. This hampered their recruitment roadmap.
  • However, more important was the lack of technical resources to evaluate candidates who applied for this role.
  • They did not have a large recruitment team that could reach out to these universities across the USA to participate in career fairs and interact with the students. This hampered their recruitment roadmap.

Once the logistics were mapped out, iMocha began developing the Microsite that would be hosted on the BRAC bank website for the drive. BRAC bank invited registrations from candidates for the assessments. 

Assessments were created for skills such as:

  • Quantitative Aptitude
  • Analytical Thinking
  • Time Management
  • Financial Management
  • Relationship Manager
  • Presentation Skills
  • Computer Competency
  • Anti-Money Laundering
  • Customer Service
  • Legal
  • Financial Risk Management
  • Microeconomics
  • Banking Fundamentals
  • Banking Compliance
  • Customer Centricity
  • Ownership & Drivers result
  • Integrity
  • Collaboration
  • Developing Others
  • Behavioral Skills

The candidates could choose any 2 divisions and appear for 1 assessment per division. The drive was conducted on 2 days and the link was opened for registered candidates. The candidates could appear for the assessment from anywhere in Bangladesh and the advanced proctoring measures ensured that the integrity of the assessments was maintained.

The result
the result

BRAC bank successfully assessed and evaluated 33,600 candidates in 2 days. The BRAC bank team has leveraged our AI-powered assessment report to shortlist 600 top performers for further interviews. Switching to an online remote assessment platform has helped them save 80% administrative and logistical cost.

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