coupa logo

Coupa hires fresh graduates using iMocha

coupa image


Software Developer test


Candidates evaluated


Candidates shortlisted


Candidates hired


Computer Software




USA, South America, Europe, Asia

  • Evaluation of coding skills
  • Tough competition from other companies
  • Lengthy time-to-hire
  • Coding simulators
  • Flexibility to add own coding questions

About Coupa

Coupa Software (NASDAQ:COUP) is a cloud platform for business spend management (BSM). They help their customers maximize their spend under management, achieve significant cost savings and drive profitability. Coupa provides a unified, cloud-based spend management platform that connects hundreds of organizations representing the Americas, EMEA, and APAC with millions of suppliers globally. The Coupa platform provides greater visibility into and control over how companies spend money.

The Challenge

Coupa has built their brand around “Value as a Service '' and believes in offering obsessive and unwavering commitment to make their customers successful. They were looking to expand their team by hiring tech talent for entry-level positions. However, one of the biggest challenges for technical recruitment was evaluation of coding skills. Instead of relying on resumes and University projects, Coupa wanted the candidates to showcase their coding skills through an automated test. Besides coding skills, Coupa also wanted to assess the candidates on Aptitude skills.

In the absence of an assessment partner, the process was taking time which led to many candidates being hired by other companies.

The Solution

Coupa wanted to transform their University Hiring strategy to make it more effective and efficient. They partnered with iMocha to create tests for entry-level tech hiring roles. The test consisted of Aptitude and Coding questions. Using iMocha, Coupa could add their own questions to the test. The Code Replay feature gave a line by line playback of the code written by the candidates. This helped them determine the Code Quality, Cleanliness, and the candidate’s approach to the solution. Coupa designed a test that was concise, had clear and crisp questions, and provided a good candidate experience.

The Result

Coupa were able to shortlist and hire the best candidates through skill-wise analytical reports.

Want to know how to transform your University Hiring?



Campus Hiring Playbook                                                                                                   

An overview of how to leverage iMocha for campus recruitment                                      

Case Study

Avaya’s Successful campus recruitment drive                                         

Read how Avaya’s campus drive assessed a total of 123 candidates in just 2 hours.

Case Study

Nice hired top developers at university drive                           

Read how Nice aced their university hiring plan